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Senior Specialist - Employer Branding

Location: Zurich

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In short

On’s Employer Branding team is searching for a creative, digitally savvy Employer Branding Senior Specialist. Sitting within our Global Marketing team, this is a role for an individual who enjoys looking for new and strategic ways to maximize reach through meaningful storytelling initiatives that stay in-tune with On’s long-term vision and mission. You’ll be looking to challenge the norm, and redefine traditional Employer Branding to celebrate On’s unique culture and values.

You will work closely with the Head of Employer Branding and cross-functionally within Brand Communications, and across the business including with On’s Talent team to build out creative and targeted marketing campaigns, craft storytelling and push forward On’s presence as a cultural leader.

Your Mission

  • Work together with the Head of Employer Branding to craft storytelling and create marketing strategies that utilize smart, out-of-the-box thinking to drive forward the unique needs of various teams at On.
  • Drive the Employer Branding content calendar, together with the team lead, for the culture Journal, LinkedIn and other key platforms – including writing long- and short-form copy and conducting interviews.
  • Work collaboratively with stakeholders across the business, e.g. in our Talent, Brand Studio and Paid Social teams to drive impactful storytelling for core team goals.
  • Manage multiple campaigns and projects at once, employing deep analysis and adapting as needed.
  • Conduct regular market research on tools and platforms that could support new innovations for the team.
  • Track analytics, performance and perception across channels such as LinkedIn and Glassdoor, working together with community management teams.
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    Your story

    • You are strategic, creative, and interested in ongoing learning. You understand the power of brand and know how to leverage brand storytelling to reach core audiences.
    • You’re a skilled writer and editor, can create clear briefs, and understand production timelines. You’re also comfortable working in bespoke Content Management Systems.
    • You are data savvy, and have strong experience setting up, running and reporting on digital campaigns on social platforms.
    • You are a skilled researcher, flexible and adept at navigating complexity, while still delivering against key content projects.
    • You bring a positive and proactive attitude and are eager to collaborate to grow a budding area of On’s marketing team. You thrive as a cross-functional team player.
    • Curious by nature, you’re Interested in exploring new ways for On to show up as a cultural leader, meeting hard-to-reach communities and establishing On’s employer brand in new territories.
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    About the Team

    We are On's EMEA Marketing team, and our mission is clear: to amplify On’s brand and deeply engage with our fans and communities. How do we make this happen? Through genuine storytelling, creative brand interactions, and powerful digital and experiential campaigns. At the core of our work lies a commitment to inspiring communities to dream big and supporting them every step of the way as they turn those dreams into reality.

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    Ann

    Senior Director of Brand Studio

    I think something that unites people here is the pace and the drive. The ambition is quite high in everything we do and when you bring these people together, you see the outcome can be multiplied. It's super impressive to see what happens when you put these creative teams together who really help each other grow.
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    What we offer

    On is a place that is centered around growth and progress. We offer an environment designed to give people the tools to develop holistically – to stay active, to learn, explore and innovate. Our distinctive approach combines a supportive, team-oriented atmosphere, with access to personal self-care for both physical and mental well-being, so each person is led by purpose.

    On is an Equal Opportunity Employer. We are committed to creating a work environment that is fair and inclusive, where all decisions related to recruitment, advancement, and retention are free of discrimination.

    Build the better you

    What to expect

    We want to set everyone up for success, so here’s the lowdown on how we hire. Our process is a two-way street – bringing you into our culture, while helping us learn how you think.

    Our full process can last about eight weeks from application to offer, because we care about getting it right. These steps explain how we usually do things.

    Before you get started, feel free to consider if you want to work with us. Strange question? Well, we give people a lot of space to navigate their day-to-day and that style isn't for everyone. We want you to be passionate about what you do and be sure this is the right fit. Because when skills and passion combine – it creates that 'Wow' moment.