Welcome to Product Strategy

Sitting at the intersection of all of On’s product teams, we help steer product identity, viability and success in line with our vision and mission.

A smiling woman in a tiger-striped dress sits in a gray beanbag chair using a laptop, with a black tote on the floor and a coffee table with books and a drink beside a patterned sofa.
A smiling woman in a tiger-striped dress sits in a gray beanbag chair using a laptop, with a black tote on the floor and a coffee table with books and a drink beside a patterned sofa.

Meet the Team

We balance crucial factors such as sustainability, innovation, technical excellence and consumer needs and trends to ensure everything that leaves the On Product Lab delivers the wow to our On communities around the globe.

With one foot in the present and one in the future, we’re building the On community of today and tomorrow.

Two people sit in adjacent glass work booths using laptops, one facing away and the other seated with their legs propped on the desk.
A person wearing a dark jacket and light pants walks past a wall of stacked orange storage boxes while another person is blurred in the foreground.

Welcome to Product Strategy

Love to learn?

Same. Explore, create, innovate and discover something new every day, that’s our sweet spot.

We’re always planning for the world of ‘tomorrow’.

That’s how we stay one (or two, or three) steps ahead of the competition.

Working alongside so many different On teams,

we’re cross-functional at heart – living and breathing collaboration.

Hyeyoung

Head of Strategic Product Initiatives

The way we solve problems is very unique and that brings a very unique energy into it. It motivates me everyday, waking up with this excitement that's quite unusual.

Who makes up the Product Strategy Team?

From our Parkas to Performance Ts, socks to sports bras, we bring our accessories and apparel teams together, sharing knowledge of our fans to drive success.

Person standing between metal shelving units in a storage room reaches up to a box on an upper shelf near a bright window.