Welcome to Innovation

We explore the unknown to dream up concepts of the future we want to see. Inspired by the world around us, we’re cooking up plans for sharper and more sustainable products.

A woman displaying a shoe to a man
A woman displaying a shoe to a man

Meet the Team

The best ideas seem impossible at first. But that doesn’t stop us. We experiment with concepts. Tinker with creations. Then we put them to the test. Once we’re happy, the team in Vietnam finds the best suppliers and factories to bring it all to life.

That’s how we reinvent tomorrow.

A woman smiling at the camera
A man working on a shoe

Welcome to Innovation

Some of us on the team are professional, semi-professional or retired athletes.

So we can be competitive, but we love a challenge. It helps move the needle.

Most of us are based in Switzerland

but a vital part of the team brings concepts to life on the ground in Vietnam – home to our production.

In addition to sport and fashion,

we have backgrounds in chemistry, engineering, research, IT and more – bringing different perspectives to innovation.

An image of Dina

Dina

Sports Science Lead, Zurich

We touch every product that's being made because we bring the connection to the human being. So while everyone's excited about products, materials and colors, we go and say, “okay, so what does this actually do for the human?”

Explorer

Explorer

Woman laughing playing ping pong

Exploration – it’s literally our day job. We dive into the ideas of tomorrow head-first and see what we surface with. Sometimes they work. Sometimes they don’t. But it’s always a rush when we discover something new.

Learn about out Spirits

Join the team

Athlete Product Manager (Apparel)

Innovation

Zurich

Footwear Developer Lightning

Innovation

Zurich

Innovation Intern

Innovation

Ho Chi Minh City