In short

As a Digital Acquisition Specialist, you will play a key role within the China ECOM Team, working in a dynamic environment where innovative ideas flourish, and you are entrusted with significant responsibility. Your primary focus will be managing paid media strategies across key e-commerce platforms, driving performance to achieve ambitious growth and ROI targets.

Your Mission

  • Assist the Digital Acquisition Leader in developing annual, quarterly, and monthly promotional strategies for various e-commerce channels, ensuring effective execution and goal achievement.
  • Collaborate closely with ISVs and maintain strong communication with TP/DP service providers on platforms such as Tmall, JD, Douyin, and Xiaohongshu. Provide data-driven and audience-based advertising strategy recommendations, monitor campaign performance, and optimize results.
  • Work with the internal Digital Marketing team to align on campaign strategies, and ensure effective communication and execution with ISVs and advertising partners. Provide data and audience insights to support content and campaign strategies.
  • Evaluate the performance of sales channels based on key metrics such as ROI, CPC, and new customer acquisition rate. Use paid media channels to help platforms establish a healthy and sustainable business growth model.
  • Collect and analyze data from service providers, prepare regular summary reports, and provide data-driven insights to support the Acquisition Leader’s decision-making.
  • Identify and establish partnerships with emerging media channels to support diversified, cross-platform promotional needs.
  • Oversee the entire supplier contract and financial process, streamline workflows, and improve operational efficiency.
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  • Man and woman sat at desks talking
  • Open planned office with men and women sat on a a large curved sofa
  • Group of runners talking outside the office
  • A team of people sat on the steps with a view of mountains outside the office.
  • Two women smiling at each other in a meeting room with large curved windows
  • A group of people sat around a table looking at large design papers
  • 3 men sat around with laptops smiling at each other
  • a large group of runners holding an On flag smiling at the camera
  • Man and woman sat at desks talking
  • Open planned office with men and women sat on a a large curved sofa
  • Group of runners talking outside the office
  • A team of people sat on the steps with a view of mountains outside the office.
  • Two women smiling at each other in a meeting room with large curved windows
  • A group of people sat around a table looking at large design papers
  • 3 men sat around with laptops smiling at each other
  • a large group of runners holding an On flag smiling at the camera
  • Man and woman sat at desks talking
  • Open planned office with men and women sat on a a large curved sofa
  • Group of runners talking outside the office
  • A team of people sat on the steps with a view of mountains outside the office.
  • Two women smiling at each other in a meeting room with large curved windows
  • A group of people sat around a table looking at large design papers
  • 3 men sat around with laptops smiling at each other
  • a large group of runners holding an On flag smiling at the camera

Your story

  • You have 3+ years of experience in e-commerce audience analysis or advertising, preferably with an ISV background or in the sports, outdoor, or luxury industries.
  • You excel in communication and relationship-building, effectively collaborating across internal teams and external stakeholders (e.g., ISVs and TP DP).
  • You are highly adaptable, detail-oriented, and thrive in a fast-paced environment, capable of managing multiple priorities efficiently.
  • You have strong analytical skills and a data-driven mindset, with a proven ability to derive insights from metrics such as ROI, CPC, and new customer share.
  • A solid understanding of emerging media channels and the e-commerce ecosystem is a plus, particularly across platforms like Tmall, JD, Douyin, and Xiaohongshu.
  • You are fluent in Mandarin with excellent written and verbal English skills, enabling effective communication in a bilingual working environment.
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About the Team

As part of On’s ECOM team, you’ll collaborate with a diverse group of experts who thrive in a fast-paced, results-oriented environment. The team includes digital strategists, data analysts, media planners, and e-commerce specialists, all working together to optimize performance across every stage of the purchase funnel. With a shared passion for innovation and ambitious goals, the team excels through data-driven decisions and seamless collaboration with internal stakeholders and external partners.

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Team

Team

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Big ideas don’t just happen and one person can’t make every decision. That’s where empowerment comes in – in Ecom, we’ve mastered teamwork so we stay agile and authentic, making big decisions together to help those big ideas flow freely.

Learn about our Spirits
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What we offer

On is a place that is centered around growth and progress. We offer an environment designed to give people the tools to develop holistically – to stay active, to learn, explore and innovate. Our distinctive approach combines a supportive, team-oriented atmosphere, with access to personal self-care for both physical and mental well-being, so each person is led by purpose.

On is an Equal Opportunity Employer. We are committed to creating a work environment that is fair and inclusive, where all decisions related to recruitment, advancement, and retention are free of discrimination.

Build the better you

What to expect

We want to set everyone up for success, so here’s the lowdown on how we hire. Our process is a two-way street – bringing you into our culture, while helping us learn how you think.

Our full process can last about eight weeks from application to offer, because we care about getting it right. These steps explain how we usually do things.

Before you get started, feel free to consider if you want to work with us. Strange question? Well, we give people a lot of space to navigate their day-to-day and that style isn't for everyone. We want you to be passionate about what you do and be sure this is the right fit. Because when skills and passion combine – it creates that 'Wow' moment.