In short

As a Key Account Marketing Lead, you will lead On’s marketing efforts in the Run Specialty channel for some of our largest, most strategic partners. You will translate global initiatives into regionally relevant, account-specific tactics and develop unique go-to-market strategies for each individual retailer. You will join a team that delivers dynamic consumer engagement opportunities and drives conversion in world-class retail experiences both in-store and online.

Your Mission

  • Lead and implement an integrated go-to-market strategy for key retail partners, encompassing product launches, brand-building campaigns, evergreen initiatives, a robust digital marketing plan, and impactful community events

  • Oversee and manage daily marketing activations for several key accounts, ensuring execution aligns with strategic goals

  • Collaborate in cross-functional strategic planning for key accounts, contributing insights and aligning efforts across teams

  • Leverage sales and marketing data to generate comprehensive reports, analyzing campaign performance and key learnings

  • Ensure consistent and engaging brand storytelling across all retail touchpoints, both digital and in-store

  • Collaborate with trade marketing and visual merchandising teams to maintain consistency in in-store product presentation

  • Manage complex and large marketing budgets across multiple accounts, ensuring effective allocation and tracking

Group of girls smiling
  • Man and woman sat at desks talking
  • Open planned office with men and women sat on a a large curved sofa
  • Group of runners talking outside the office
  • A team of people sat on the steps with a view of mountains outside the office.
  • Two women smiling at each other in a meeting room with large curved windows
  • A group of people sat around a table looking at large design papers
  • 3 men sat around with laptops smiling at each other
  • a large group of runners holding an On flag smiling at the camera
  • Man and woman sat at desks talking
  • Open planned office with men and women sat on a a large curved sofa
  • Group of runners talking outside the office
  • A team of people sat on the steps with a view of mountains outside the office.
  • Two women smiling at each other in a meeting room with large curved windows
  • A group of people sat around a table looking at large design papers
  • 3 men sat around with laptops smiling at each other
  • a large group of runners holding an On flag smiling at the camera
  • Man and woman sat at desks talking
  • Open planned office with men and women sat on a a large curved sofa
  • Group of runners talking outside the office
  • A team of people sat on the steps with a view of mountains outside the office.
  • Two women smiling at each other in a meeting room with large curved windows
  • A group of people sat around a table looking at large design papers
  • 3 men sat around with laptops smiling at each other
  • a large group of runners holding an On flag smiling at the camera

Your story

  • 3+ years of experience in brand or partner marketing, ideally with a premium sportswear brand

  • Experience with global premium retailer wholesale environments, both digital and brick-and-mortar

  • Experience in budget management, including expertise in forecasting, actualization, accruals, expense tracking, and strategic financial planning to ensure efficient allocation and utilization of resources

  • Skilled in storytelling, effectively communicating vision, achievements, and obstacles to diverse audiences, while confidently challenging perspectives to drive results

  • Experience managing multiple campaigns and projects simultaneously for a variety of retailers, ensuring alignment, collaboration, and timely execution of goal

  • Willingness to travel up to 25% of the time, fluctuating based on business needs

Three On colleagues eating lunch together

About the Team

As a growing global sportswear brand, On is igniting the human spirit through movement. The Brand Experience team leads the way in direct fan engagement through innovative and impactful brand storytelling across retail environments and events, both On-owned and with our wholesale partners.

See more
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A man sat at his laptop

Explorer

Explorer

Woman playing ping pong in the office

Creativity at On starts with our Explorer Spirit, so in Marketing, we celebrate curiosity, vision and tenacity. Hey, we like to push the envelope.

Learn about our Spirits
A man wearing a white hat smiling to the right of the camera.

Peter

Global Marketing Lead, Zürich

We need people outside of the box from the beginning. And that's why I think marketing is a great place if you just feel creative… so you can really bring in those ideas and then drive the whole content forward that we're creating.
Happy women smiling and chatting in the office

What we offer

On is a place that is centered around growth and progress. We offer an environment designed to give people the tools to develop holistically – to stay active, to learn, explore and innovate. Our distinctive approach combines a supportive, team-oriented atmosphere, with access to personal self-care for both physical and mental well-being, so each person is led by purpose.

On is an Equal Opportunity Employer. We are committed to creating a work environment that is fair and inclusive, where all decisions related to recruitment, advancement, and retention are free of discrimination. We are requesting that you provide sensitive demographic information such as gender identity and race/ethnicity to help us ensure that we are creating equitable and fair experiences for all potential future team members. You are not required to provide this demographic information and this information will in no way impact your eligibility for hire.

Build the better you

What to expect

We want to set everyone up for success, so here’s the lowdown on how we hire. Our process is a two-way street – bringing you into our culture, while helping us learn how you think.

Our full process can last about eight weeks from application to offer, because we care about getting it right. These steps explain how we usually do things.

Before you get started, feel free to consider if you want to work with us. Strange question? Well, we give people a lot of space to navigate their day-to-day and that style isn't for everyone. We want you to be passionate about what you do and be sure this is the right fit. Because when skills and passion combine – it creates that 'Wow' moment.